Andrew V McDermot

OpenAI tests ChatGPT ads, TikTok's Smart+ automates campaigns with strong ROAS, and YouTube's CEO reveals AI content algorithm changes.

Reducing offer friction...AI implementation opportunities...the present as an anticipated memory (and marketing to this new generation)

AI-fluent marketers earn 3x more as 90% now use AI daily. 60% expect pay premiums for AI skills while 40% of companies cut headcount.

Google lets AI agents buy inside search, LinkedIn reports 1.3M new AI jobs, and Anthropic’s Cowork gives non-coders dev-level AI.

Let your taste catch up later...every writer does it differently...the persuasion of sound.

Amazon shows agentic commerce: Rufus price alerts + auto-buy, Help Me Decide picks one product, and Buy for Me checks out offsite.

Reddit Max cuts Brooks CPC 37%...holiday ecom $257.8B, GenAI traffic +693%...LinkedIn AI variants cut creative time 80%.

Learned ignorance in your copywriting...two maxims AI is voiding...and why we can't keep our New Year's resolutions.

Beyond Pain VS Pleasure...living in an AI parallel world...and is the dark mode obsession killing your conversions?

Meta’s Mango/Avocado could embed AI creation in IG/FB; AI shopping lifted holiday ecom; only 6% are data-ready - metric flags 2026 winners.