Need to Know News - March 27th, 2024
In this week's Need to Know News edition...the story of a Scottish distillery's $50,000 whisky, crafted using cutting-edge 'SmokeDNAi' technology.
Adobe is electrifying the creative cosmos with their roll out of GenStudio—a revolutionary AI-powered platform built for content creators.
The latest from the Future Food Tech conference, where AI-driven innovation is cooking up a storm in the culinary world, promising to transform everything from your sweeteners to your soda. Plus, a whole lot more!
AI In Action
Financial Times Tests An AI Chatbot Trained On Decades of Its Own Articles
The Financial Times has a new generative AI chatbot called Ask FT that can answer questions its subscribers ask. Similar to generalized AI bots (like ChatGPT, Copilot, or Gemini), users can expect a curated natural language answer to whatever they want to know — but with answers derived from the outlet’s decades of published information rather than sources that are harder to explain or are subject to ongoing legal action.
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Sora: First Impressions
Since OpenAI introduced Sora to the world last month, they're been working with visual artists, designers, creative directors and filmmakers to learn how Sora might aid in their creative process. OpenAI has released some of the incredible videos they created. One short film called "Air Head" delves into the life of a balloon man using surreal storytelling elements. Another highlights the combination of multidisciplinary pieces that merge sound, visual art, and storytelling in innovative ways.
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Amazon Pharmacy Now Offers Same-Day Delivery With the Help Of AI
Customers in New York City and greater Los Angeles who need medication to manage flu, high blood pressure, diabetes, and other common conditions can now get their medications delivered to their door within hours.
The advanced technology powering Amazon Pharmacy’s Same-Day Delivery service is using AI and machine learning to help pharmacists fill prescriptions more quickly and accurately. For example, when handwritten or online prescriptions come in, Amazon’s AI models undertake a series of fact-checking tasks that help ensure pharmacists receive clear and accurate information.
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Adobe Has a Bunch of New AI Tools
The design software giant Adobe unveiled a dozen new generative AI tools and capabilities Tuesday, and also revealed a partnership with Microsoft to expand the audience for its AI offerings. The moves, announced at Adobe’s conference in Las Vegas, signal the company’s aggressive push to integrate generative AI across its product portfolio.
Among the announcements was GenStudio, an app that lets users create content with generative AI, manage brand assets like logos, track campaign performance, and streamline workflows all in one place — instead of jumping between multiple software tools. Adobe also introduced a new generative AI assistant that can do things like answer technical questions, automate tasks, and simulate outcomes for business customers.
Scotland Distillery Using SmokeDNAi Technology to Create Limited Edition Whisky
For two years, Diageo analyzed various Scotch whiskies using machine algorithms.
The alcohol beverage company invested $230 million into a portfolio of whisky tourism projects. A portion of this lump sum was dedicated to the exploration of whisky maturation using technology called SmokeDNAi.
Using SmokeDNAi, teams tested and analyzed the flavor profiles and mouthfeel of non-identical twin whiskies distilled in different casks – one remnant and one original. The pair of rare whiskies is named Port Ellen Gemini, and each bottle costs $50,000.
World Poker Tour Bets on AI Dubbing of Tournaments for Latin America
The World Poker Tour (WPT) is betting on AI-powered dubbing tools under a partnership with Papercup, a London-based AI dubbing company, that will replace WPT’s traditional localization methods in Latin America. Papercup will work with the World Poker Tour to translate 184 of the franchise’s 44-minute-long episodes into Brazilian Portuguese, the companies said.
“This will amount to nearly 140 hours of content and enable viewers across South America to access WPT’s latest shows and tournaments in their native language quicker than ever before,” they explained.
At the Frontier of AI
Apple’s Big AI News Is Coming — And We Likely Just Got A Date For It
Waiting for Apple Inc.’s big artificial-intelligence announcement? We seem to have just gotten a date for it. The company plans to host its annual WWDC developer event beginning June 10, which is when Chief Executive Tim Cook will give his keynote address.
Apple has been teasing a coming AI announcement, and many have been expecting that it would come during WWDC. Greg Joswiak, the company’s senior vice president of marketing, nodded to that effect in a post on X, formerly known as Twitter. The event should be “Absolutely Incredible,” he said.
OpenAI Offers Clue to Voice Assistant Plans
Recent trademark filings suggest that OpenAI, the maker of ChatGPT, could be in the process of developing a voice assistant product. The trademark application, filed on March 19, covers the term "voice engine."
The application is for a service mark, indicating its association with services rather than tangible goods, which could suggest a new product is in the works.
AI’s Role In Food Innovation Expanding Rapidly
At the Future Food Tech conference in San Francisco, speakers like Danone's Isabelle Esser discussed the need for impactful, nutritious food through technology and collaboration. Elo Life Systems presented their molecular farming for hard-to-source ingredients, aiming for healthier, eco-friendly options. General Mills emphasized AI's role in food innovation, streamlining research and decision-making.
Brightseed showcased AI-driven bioactive compound discovery for gut health, while Celleste-Bio introduced sustainable cocoa production via biotechnology. Olipop revealed a healthier soda alternative, highlighting ultra-processing's necessity.
Hot AI Job Market Means Meta Is Offering Jobs Without Interviews, Zuck Emailing Candidates Himself
When the words "AI" and "workers" appear in the same news headline, the odds are that it'll be a piece asking how long until the technology replaces real people.
But news about Meta's scramble to hire AI staff upends that notion, and then some. In its push to expand its AI effort, Meta is apparently so frantic to hire workers with the right expertise it's trying to tempt them away from tech giant rivals, and even CEO Mark Zuckerberg is getting involved.
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