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Need to Know News - October 23rd, 2024

The new Claude 3.5 Sonnet really is THAT good...Meta’s latest AI model can check other models’ work...Pinterest and Asana launch new AI-powered suites
Need to Know News - October 23rd, 2024

In this week's Need to Know News edition...the new Claude 3.5 Sonnet really is THAT good...Meta’s latest AI model can check other models’ work...Pinterest and Asana launch new AI-powered suites...plus, a whole lot more!

AI In Action

There's A New Claude Model (And It Can Control Your PC)

Anthropic has unveiled a groundbreaking feature for its upgraded Claude 3.5 Sonnet AI model. The addition enables it to independently operate a computer, complete with cursor movement, typing, and button clicking. This "computer use" capability - released in public beta through their API - positions Anthropic ahead of competitors like Microsoft and OpenAI.

While the feature remains experimental, the upgraded Claude 3.5 Sonnet demonstrates significant improvements across industry benchmarks. The model shows particularly impressive gains in coding tasks. It fact, according to Anthropic it outperformed all publicly available AI models.

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Meta’s New AI Model Can Check Other Models’ Work

Meta has unveiled a groundbreaking AI system called the Self-Taught Evaluator that learns without human guidance, outperforming even industry giants like GPT-4 and Gemini-Pro. This new technology creates its own training data and uses an innovative self-improvement method to judge and enhance AI responses, making it both more efficient and more accurate than traditional approaches.

The system is already making waves in the AI community, performing 7 to 10 times faster than standard GPT-4 evaluators while maintaining high accuracy rates. Meta has made the entire system open source, including the model, synthetic data, and code, allowing developers worldwide to build upon this technology. 

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Pinterest Unveils AI-Powered Performance+ Suite

he new system cuts campaign creation time in half and has already shown impressive results, with most advertisers seeing at least a 10% improvement in their ad performance. Luxury brand Prada, for example, saw their cost per action drop by 64% using the new tools.

The platform is also introducing a smart promotions feature that matches shoppers with relevant sales and discounts. This comes at a crucial time, as last year's holiday season saw discount rates reach 21%, the highest since the pandemic began. According to Bill Watkins, Pinterest's Chief Revenue Officer, these updates make Pinterest a complete advertising solution where brands "no longer need to choose between awareness or lower funnel performance."

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IBM Releases New AI Models for Businesses

IBM is taking a bold step in the AI race with the release of Granite 3.0, its latest artificial intelligence model designed for businesses. Unlike competitors such as Microsoft who charge for access, IBM is making these models completely free and open-source, while earning revenue through their Watsonx tool for data center management.

The new models, trained using Nvidia's H100 processors, will be available on both IBM's Watsonx platform and Nvidia's business software tools. This move shows IBM's unique approach to AI deployment, focusing on making advanced technology more accessible while maintaining revenue through their management tools.

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This Fan-Made ‘The Lord Of The Rings: Fall Of Gondolin’ AI Trailer Is Better Than ‘The Rings Of Power’

A remarkable new fan trailer is turning heads in the Lord of the Rings community. It's called "The Fall of Gondolin," and it's made almost entirely with AI. The trailer shows epic battles and elvish characters. It tells the story of an ancient elven city's destruction. And it did it all without traditional filming methods.

Writer Erik Kain says this fan project beats "Rings of Power" in one key way. It stays true to Tolkien's vision while keeping things simple. The AI visuals aren't perfect. They're actually quite rough around the edges. But they show just how far AI technology has come. More importantly, they hint at an exciting future where fans can bring their favorite stories to life using these new tools.

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At the Frontier of AI

Will AI lead to Superintelligence or Just Super-Automation?

Goldman Sachs AI expert Dimitris Tsementzis has a surprising take on artificial intelligence. Today's AI isn't heading toward superintelligence. It's moving toward super-automation instead. This means AI will get better at specific tasks. But it won't develop true human-like thinking abilities anytime soon.

Three big hurdles stand in the way of real superintelligence. AI needs to learn how to retrain itself. It must think with real understanding, not just patterns. And it needs to grasp human ethics in new ways. Even if we clear these hurdles, there's another challenge. Humans might spend more time checking AI's work than the AI saves. This could make superintelligent AI less useful for everyday business needs.

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CIOs Under Pressure to Deliver AI Outcomes Faster

Company tech leaders are feeling the heat to deliver artificial intelligence results fast. Salesforce CIO Juan Perez says this rush could lead to failure. A new study shows only 11% of major companies are fully using AI in their business. Many leaders want quick wins without understanding the risks.

These pressures create a dangerous situation called "shadow AI." This happens when employees use AI tools without proper oversight. Perez warns this could harm businesses in the long run. "CIOs are in the hot seat like never before," he says. The solution isn't speed. It's careful planning.

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🚀 Shortcut your way to AI mastery with these 27 proven 'AI Growth Codes' - No tech skills required whatsoever


Asana Announces AI Studio: No-Code Builder for Designing and Deploying AI Agents in Critical Workflow

The new AI Studio lets companies create smart workflows without writing any code. These AI helpers can handle everything from planning projects to writing reports. Asana CEO Dustin Moskovitz says this makes building AI systems as simple as giving instructions in plain language.

The impact is already showing. Morningstar, a global financial company, now uses AI Studio to review new project requests. What used to take two weeks now happens instantly. "AI identifies and captures the information we need right off the bat," says Belinda Hardman, their Program Management Director. This matters because workers currently spend over half their time on basic tasks. AI Studio aims to change that.

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Apple Releases New Preview of its AI - Including ChatGPT Integration

The iPhone is about to get a whole lot smarter with a suite of new AI tools rolling out next week. Apple's latest preview shows off features that let users magically erase unwanted objects from photos, create custom emoji designs, and get instant translations just by pointing their camera at foreign text. The system taps into ChatGPT's brain power for more complex tasks.

This marks the first time Apple has opened its ecosystem to outside AI partners like OpenAI, the company behind ChatGPT. The new features will come as a free update, though they'll only work on newer iPhone models.

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The AI Marketers