6 min read

Sam Altman's Little-Known Startup Playbook

Want to turn your startup idea into a thriving company? OpenAI CEO Sam shares his hard-won insights in this essential guide. Discover the critical importance of making something users love—a lesson Altman sees neglected in 99% of failed startups.
Sam Altman's Little-Known Startup Playbook

Top Insights

Sam Altman's Little-Known Startup Playbook

Want to turn your startup idea into a thriving company? OpenAI CEO Sam shares his hard-won insights in this under-the-radar guide. Discover the critical importance of making something users love—a lesson Altman sees neglected in 99% of failed startups.

Learn how to validate your idea by launching quickly or securing an enterprise letter of intent. Altman reveals the most sought-after founder traits, from relentless determination to clear communication, and explains why a great team trumps even the best ideas.

Struggling to stand out in a crowded market? Find out why derivative concepts often flop and how pursuing something "new and hard" attracts top talent. Altman shares practical advice on delaying hiring, maintaining momentum through intense execution, and developing the self-belief to dismiss the inevitable haters.

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How AI Can Make Us More Human

Amidst the dystopian AI headlines, a transformative potential lies waiting to be unleashed. What if, guided by ethics, AI could amplify our most human qualities?

Marketers stand at the forefront of this pivotal shift. AI marketer Mel Parrott explains how AI can help repurpose your work - aligning it with passion and purpose. Imagine algorithms handling mundane tasks, freeing you to engage your creativity and empathy.

From AI-powered volunteer matching to chatbots providing accessible mental health support, she explores tangible examples of how technology can mend our social fabric. See how AI tutoring, generative tools, and predictive analytics can democratize creativity, foster nuanced dialogue, and surface shared truths.

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Prompt of the Week

An AI prompt for marketers is a text input designed to guide an AI like ChatGPT in generating creative marketing ideas and copy. It helps you leverage AI to enhance your campaigns and decision-making processes.

This Week's Feature: Cliché Crusher

In a sea of marketing messages, do your words stand out or blend in? Are you truly connecting with your audience, or just adding to the noise? It's time to cut through the clutter with the Cliché Crusher.

This powerful prompt will help you identify and eliminate overused, tired phrases that have lost their impact. By weeding out these cliches, you'll create space for fresh, engaging copy that resonates with your target market.

Here is the full prompt:

💡
Your task is to generate a list of 20 overused, cliche phrases that I might want to avoid in marketing copy for my specified audience. The goal is to identify phrases that have become so common in the industry that they've lost their impact and fail to differentiate the product or service. By avoiding these cliches, marketers can create fresh, engaging, and authentic content that resonates with the target market.

_CONTEXT_

Target Market: [INSERT YOURS]

_STEPS_

#1 Identify the Target Market:

- Understand the demographics, preferences, and characteristics of the target market provided.

#2 Research Overused Phrases:

- Based on the target market and industry, identify phrases that are frequently used in marketing campaigns to the point of becoming trite or meaningless.

- Consider expressions that make exaggerated claims, vague promises, or have been used so often that they no longer differentiate the product or service.

#3 Generate the List:

- Create a list of 20 overused phrases commonly found in marketing content targeting this specific audience and industry.

- Ensure that the phrases are relevant to the context and have lost their impact due to overuse.

#4 Explain the Importance:

- Briefly discuss why using these overused phrases should be avoided in marketing content.

- Highlight how avoiding these cliches can help create content that is more authentic, engaging, and effective in resonating with the target audience.

_IMPORTANT_

- Use chain-of-thought reasoning to provide logical and well-structured responses.

🚀 These 27 A.I. “Growth Codes” Are A Shortcut to AI Advertising Domination

The same ones our multi-million dollar marketing agency uses to crank out ads, emails, advertorials, and sales letters/VSLs that turn strangers into paying customers. Legendary marketer Frank Kern even says:

"They’re able to get REALLY damn good copy… that requires minimal editing… right out of the gate. It's pretty amazing” 

Access All 27 A.I. "Growth Codes" Now

Unraveling AI

Subscriber Submitted Question: "OpenAI just released GPT-4o mini. One of the big upgrades was a 99% reduction in cost per token compared to the top AI model just two years ago. As someone who only uses AI chatbots, why is this important for businesses who actually develop their own services and products on top of GPT tech?"

Our Answer: Three main reasons:

  1. Lower costs allow businesses to process more data and generate more outputs without significantly increasing expenses. This means they can:
    • Analyze larger datasets for insights
    • Create more content and copy
    • Handle more customer interactions
    • Develop more comprehensive AI-powered tools and services
  2. Reduced token costs make it more feasible for businesses to experiment with and implement AI solutions because the financial risk is lower. This encourages innovation and adoption.
  3. With more affordable AI, businesses can allocate resources to other areas, such as marketing, R&D, or customer service, to further grow their operations.

Tool to Try

Pygma is an AI-powered social media management platform designed to revolutionize the way individuals and businesses create, plan, and publish content on Instagram. With its advanced AI technology and user-friendly interface, Pygma acts as your personal AI copilot. It simplifies the process of creating engaging and personalized content, optimizing your posting schedule, and growing your social presence.

AI Tool Highlights:

🎨 AI Avatar Generator: Generate stunning, personalized photos featuring you in any scenery, outfit, or location, elevating your Instagram visuals to new heights. Pygma creates high-quality, realistic images that perfectly match your brand's aesthetic.

📝 AI Editor: Effortlessly modify your images using simple, natural language instructions. From adjusting lighting and colors to applying filters and effects,

📅 AI Content Planner: Pygma's intelligent content planner generates tailored post ideas, transforms web links into engaging blog posts, and helps you maintain a consistent and effective posting schedule, ensuring you never run out of creative content ideas.

🎯 Targeting Audience Insights: Pygma analyzes your existing followers and identifies potential new followers and clients based on their interests, behaviors, and interactions - enabling you to optimize your content and grow your social presence

📝 Automated Caption and Hashtag Generator: Save time and ensure your posts are optimized for maximum exposure with Pygma's automated caption and hashtag generator. It suggests highly relevant and effective captions and hashtags for each post.

📊 Seamless Instagram Integration: Schedule and publish content directly from the Pygma app to Instagram, streamlining your social media workflow. Pygma's intuitive interface and powerful features make it easy to manage your Instagram account efficiently.

Try Pygma Here

One More Need to Know News Story

Bye-Bye Bitcoin, Hello AI: Texas Miners Leave Crypto for Next New Wave

Bitcoin miners are swapping their pickaxes for AIxes as they chase the next digital gold rush. Giants like Crusoe Energy and Lancium are leading the charge, inking multibillion-dollar deals to build AI mega-campuses in the heart of Texas.

Why the exodus from crypto to AI? Synergies abound. Miners have the sprawling data centers, fiber lines, and power access that compute-hungry AI needs. And with bitcoin's profitability plummeting post-halving, miners are eager to put their hefty investments to work in a lucrative new arena.

The pivot is paying off, with miners' market caps soaring as they ink AI deals. Bit Digital expects $92M in annual AI revenue, while Hut 8 raised $150M to build out its AI footprint. But the standout is Core Scientific, fresh from bankruptcy and fielding billion-dollar buyout offers.

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🚀 These Are The EXACT A.I. “Money Mega-Prompts”  We “Paste” Into ChatGPT… To Generate NEW Clients & Customers For Hundreds Of Online Businesses!


Mind Fodder

(Watch the even more remarkable, original video here)

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The AI Marketers

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