How to Dig Up Marketing Gold on Reddit (Using AI)
Top Insights
Using Perplexity AI to Dig Up Marketing Gold on Reddit
Do you find yourself stuck in the endless cycle of searching for new marketing angles? Meet the little-known yet powerful combination of Reddit and Perplexity AI. We all know Reddit, a vibrant hub buzzing with raw and authentic discussions.
But how do you sift through the massive sea of information to find those golden nuggets?
Enter Perplexity AI, the brainchild of a team of former Google AI enthusiasts, on a mission to democratize access to knowledge. Armed with advanced technologies like natural language processing and machine learning, this formidable AI-powered search engine looks through the web in real-time, bringing you the freshest content ideas tailored to your query.
An X user who goes by "Lucas - AI Builder" recently published a guide on how to leverage Perplexity to uncover Reddit's most valuable topics and conversations.
Ones you can use to craft new marketing hooks and offers that speak to the bleeding hearts of your prospects. He says the trick involves using a very specific but easy prompting technique.
Upgrade Your LinkedIn Game With this ChatGPT Hack
In the competitive landscape of LinkedIn, where every marketer is vying for that golden opportunity to land new clients, the task often feels like finding a needle in a haystack. Thanks to this simple ChatGPT hack, you now have a secret weapon that can not only streamline this process, but turn you into a LinkedIn powerhouse - all in less than 10 minutes.
This hack isn't just a time-saver; it's your personal assistant, keenly analyzing data to pinpoint exactly who you should be connecting with, unveiling a path to upgrade your network with precision and ease.
Imagine bypassing the guesswork and directly reaching out to individuals who align with your goals. This way you can carve out a network that is not just expansive, but fill with opportunities tailored just for you.
Fellow AI marketing enthusiast Sebo created a video to show you exactly how this ChatGPT hack works, and how you can use it to take your LinkedIn game to the next level.
Watch the Video
Prompt of the Week
An AI prompt for marketers is a text input designed to guide an AI like ChatGPT in generating creative marketing ideas and copy. It helps you leverage AI to enhance your campaigns and decision-making processes.
This week's prompt comes courtesy of the self-titled 'Autistic Hypnotist', Adam Nassor. He calls its the "Heart Model" prompt. And it allows you to instantly mind-read your prospects and customers… cut through the BS...and reveal their true desires, fears and motivations.
The full prompt is too long to include in this newsletter. But here's a sneak peek:
It’s based on Breakthrough Advertising by Eugene Schwartz.
I will give you something the audience would say, and I want you to go deep as in this example:
What the audience says: “I want to make more money”
Going deep 1: So I can provide a better life for my family.
Going deep 2: So I can give my kids the opportunities I didn’t have.
Going deep 3: So I’M feeling good as a parent.
What will they tell? I’ve had success in the past.
What can’t they tell? I don’t know how to put money to work for me.
Going deep 1 refers to what the audience says and finds WHY they said what they said.
Going deep 2 refers to going deep 1 and finds a deeper and stronger why.
Going deep 3 refers to going deep 2 and find a why that’s rooted int he audience’s desired identity, who they wanna become.
Access the Full "Heart Model" Prompt Here
Bonus: Adam recently appeared on the AI Marketing Stacks podcast and talked about how he uses this prompt to get inside his customers minds.
Watch/listen to the full episode.
Unraveling AI
Subscriber Submitted Question: "What constitutes AI vs general software?"
Our Answer: Regular software is programmed with rules and instructions that let it perform certain tasks, like word processing or playing music. It can't learn or improve itself - humans have to update the software code to add new features. AI systems are different because they can actually learn over time as they're exposed to more data and experiences.
Machine learning is one of the main types of AI that uses statistics to find patterns in data. So the more data you give a machine learning system, the better it gets at a task, like recognizing images or translating languages. Normal software can't do that.
Tool to Try
Synthesia - Synthesia was founded in 2017 by a team of AI researchers and entrepreneurs from UCL, Stanford, TUM and Cambridge. Their mission is to empower everyone to make video content - without cameras, microphones or studios. Using AI, Synthesia allows you to create digital but human like avatars.
All you have to do is write the script, enter it as a prompt, choose an avatar, and their AI will generate a video for you in about 10 minutes (depending on the length of the video).
In his latest post in the AI Marketers group, Damon Niquet breaks down the basics of using this remarkable tool...and how he's planning on using it personally.
Including utilizing it to grow his VR newsletter as well as bulding out his high-ticket coaching client's instagram followings.
Damon also recorded a mind-blowing Synthesia-made video you have to see to believe. One can only imagine what this technology will be capable of in the near future.
In The News
Amazon Launches AI to Help Sellers Convert More Customers
Creating compelling product titles, bullet points, and descriptions has previously required significant work for sellers. That's why Amazon is making new generative AI capabilities available to sellers to simplify that process.
The new capabilities use large language models (LLMs) to summarize, translate, predict, and generate text and other content, to build more comprehensive product descriptions.
To get started, sellers only need to provide a brief description of the product in a few words or sentences, and Amazon will generate high-quality content for their review. Sellers can refine these, if they want to, or they can directly submit the automatically generated content to the Amazon catalog
Full Post
Adobe Makes New AI Art Tools Available to Public
Adobe unveiled all-new, AI-powered capabilities throughout their suite of apps like Photoshop and Illustrator. These new features offer creative generative AI modules to generate images, apply styles or textures to text, or recolor artwork, with support for text prompts in more than 100 global languages.
Users can now quickly create ideas and content for any project, like images for ads, characters for storyboards, color palettes for brand designs and more.
New AI features in Premiere Pro include automatic filler word detection added to Text-Based Editing. The new enhance speech feature lets users remove noise from voice recordings with a single click. And the Premiere Pro timeline is now up to 5x faster, making editing and trimming smoother and more responsive.
See them in action here.
Mind Fodder
This Split test is Going to Change the High Ticket Market
By Abdul Samad
So here’s what happened: AI + Call Funnel = 35% Lift
Funnel Setup: Airbnb Offer Call FunnelAD > Opt in > VSL > Application > Call booking > Closer closes
Only Change: We implemented Maax AI.
Imagine an AI trained in your content, your offer, and $100mil of sales & setter data responding to every lead that’s opted into your funnel driving them to the next step of the funnel. Speed to leads, and smart intelligent conversations which allow offers to scale faster (this is why we created it).
Use Cases:
- Lead Nurture - Maax reaches out to every qualified lead that didn’t book a call
- Show Up Nurture - (not yet implemented)
Test Results:
- Call Bookings Increased by 35%
- Funnel Profit Lift of ~50%
- Human Time Saved: 200 hours
Implications:
In the Coming Year: Demand for setters & SDR roles will be filled by AI, leading to less job openings for SDR roles. Yet, as this door closes, another opens: more profits will lead to more growth, more employment, more adspend, more market share.
It's an evolution, not an end.
The Next 2 Years: AI will dominate sales functions - not just SMS but also voice sales - except for long sales cycle products rooted in personal relationships. For experts, this translates to increased profit-per-lead and more growth.These changes aren't about replacing humans, but reshaping roles, scaling.
Nature has its way of balancing the scales; our role is to adapt and thrive amidst change.
When you signed up for this newsletter, we promised to deliver cutting-edge information and actionable insights into the new world of AI powered marketing. What did you think of today's newsletter? Please let us know what you liked and what you'd like to see more of.
Thanks for reading.
Until next time!
The AI Marketers
p.s. Need A-List copy delivered at unprecedented speed? Three of the world's top copywriters have joined forces and are using the power of GPT-4 to write high-converting ads, emails, and VSL's.
Discover how you and your business can leverage them at https://www.calabs.ai/ or email Stefan directly at stefan@calabs.ai.
